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Corporate Podcasting: Increasing Podcast Listener Conversions With the ‘3 Yeses’ Principle
While there may be challenges on your corporate podcasting journey, the medium itself can turn out to be a valuable lead generation asset for your company.
But do you craft a Call-to-Action so that you can actually turn listeners into leads, prospects, and clients?
How to support parents who aren't aging gracefully
Have you or anyone you know experienced the sandwich years, when you are taking caring of children and aging parents at the same time. It’s the ultimate trial by fire! Here are a few of my learnings that you may find helpful in navigating one of the most stressful times of our lives.
Corporate Podcasting: Producing Consistent Quality Content
Consistently creating quality content is a challenge that many companies face. But why is it so important to put out content with a regular cadence? And how can your organization overcome this obstacle?
Do you approach life as a tourist or a traveler?
Do you know the difference between a tourist and a traveler? It can make all the difference in living a fulfilled life.
Corporate Podcasting: Managing Content Creation Resources
There are a lot of resources needed to create and maintain a successful corporate podcast. Learn how to manage those important content creation resources in our latest article.
Building Value by Living Your Values
The most “successful” people in this emerging world will be those who align value creation with their personal values. Whether employees, executive leaders, individuals, it is time to redefine happiness and success.
Corporate Podcasting: Being Time Efficient with Content Creation
Learn how to create content in a time efficient way, with Corporate Podcasts.
I have a life partner that is my opposite and what that tells me about building a business
Are you "black and white" or "shades of gray"? Partnering with your opposite actually provides a model for organizational culture building.
Corporate Podcasting: How to Generate Leads with a Podcast
Learn how to leverage podcasts as a tool for lead generation, whether you are a podcast host or a podcast guest.
Organization Building Starts at Home - and Defines what you do Outside of It
The relationships we form in our personal lives can and should determine how we show up in our professional lives. I discuss how we can be an individual who is also part of a larger unit.
The Lens of a CFO
We're a mashup of many things. It takes a lot of time, practice, and discipline to work towards a mastery of one skill, much less many. You have to be committed to continuous learning and have the patience to take a lot of shots in order to capture one that is truly extraordinary.
Five Qualities of Trusted Leadership
Today, the HOW of leadership matters more than ever. It's no longer good enough to have a vision and the laser focus to achieve it. You must first build TRUST.
The Human Element: The biggest obstacle to scaling your company and how to overcome it.
Businesses often fail for one very specific reason, people. To give yourself the best chance of success in today's highly dynamic marketplace, make sure you integrate an EQ perspective with your IQ approach.
Corporate Podcasting: Leveraging Podcast Guesting... and Beyond
We look at things from “the other side of the mic” and explore podcast guesting, as well as other contexts in which you can promote your business by leveraging podcasts.
Corporate Podcasting: Content Repurposing to Expand Your Podcast Reach
There is something many podcasters often overlook at the planning stage: content repurposing.
Corporate Podcasting: Developing a Corporate Podcast - Artwork, Music, and Publishing Frequency (Part 2)
In this article, we are going to unpack the creative side of producing a corporate podcasting show.
Corporate Podcasting: Developing a Corporate Podcast – Concept, Content and Duration (Part 1)
Our co-founder Connie Steele and Yann Ilunga recently unpacked everything that is included in the first part of the workflow for creating a corporate podcast.
Corporate Podcasting: Debunking Podcasting Myths
In the latest video of our corporate podcasting series, Connie Steele and Yann Ilunga sit down to debunk some key podcasting myths.
Corporate Podcasting: Choosing a Podcast Format for Your Show
Connie Steele and Yann Ilunga help you choose what podcast format makes the most sense for your corporate podcast.
Corporate Podcasting: Why Make a Business Podcast for Your Tech Company?
If you are considering leveraging corporate podcasting for your company, it is important to familiarize yourself with some of the foundational principles of the medium.